Cult Gaia, founded in 2011 by Jasmin Larian, is a lifestyle brand dedicated to creating "Objets d’Art" that double as functional wardrobe staples. The brand’s name reflects its core inspiration: "Cult" representing the union of like-minded aesthetic ideals, and "Gaia" after the goddess of Mother Earth, the ultimate creative force. Based in Los Angeles, the label rose to global fame with the 2013 launch of the "Ark" bag—a sculptural bamboo clutch that became an overnight sensation—and has since evolved from an accessories line into a full lifestyle brand. Known for its "perfectly imperfect" design ethos, Cult Gaia focuses on timeless, heirloom-quality pieces that celebrate nature’s nuances and are meant to be passed down through generations.
